zillow zestimate

ChatGPT pricing a home

Can ChatGPT Actually Price Your Home?

A story has been making the rounds about a fifty million dollar deal in Manhattan that nearly fell apart over an AI-generated opinion. The buyer asked ChatGPT if fifty million was too much. It said yes. The seller asked ChatGPT if fifty million was too low. It said yes to that too.Everyone got the answer they wanted to hear, which is exactly the problem. As the CEO of Coldwell Banker has put it, these...

Lady looking at Zillow.

The Truth About Zillow — Why Their Estimate Could Be Costing You Money

I talk to sellers every week who have been watching their Zestimate the way some people watch the stock market. They check it regularly. They've seen it go up and down. They've built a number in their head around it. And by the time we sit down to talk about listing their home, that Zestimate has become the anchor for their entire financial plan. I understand why. Zillow is everywhere. It's the first place...